With care and comfort

Ada Masotti believed that women deserved better than to be restricted and restrained by the corsets that they wore, and that sentiment is woven into every contemporary piece that we design. For more than six decades, La Perla has been innovating and pioneering new fabrics and construction techniques to ensure that we give you all the technically-perfect structure and support that you need every day, combined with an ease and comfort that makes our bras a pleasure to wear.

To be lived in

Our lingerie and nightwear is still designed to be treasured - but not to be tucked away, reserved for special occasions. From exquisite separates to beautiful nightwear, our sensual, sophisticated pieces should be an everyday indulgence, the self-assuring armour that you slip on each morning to face the day and rely on to elevate the ordinary.

For everyday confidence

Ada Masotti cut her corsets to flatter the women that wore them, to perfectly enhance whatever they put on each day and make them look as incredible as they felt. We consider our lingerie to be the most crucial part of your wardrobe, the base-layer that you build on whether you reach for our contouring pieces to sculpt, smoothe and create a flawless silhouette, weave our silk separates or lace bodysuits into your ready-to-wear looks or offer daring flashes of the lace-trimmed intimates too beautiful to keep to yourself.